Check our latest presentation from Columbia University where I talk about breaking free in the price game. Better isn't always better, different is better. Follow that principle and you no longer have to worry so much about... Read More
If your social business designs reach beyond getting quick marketing hits, this point cannot be over-emphasized. Your ultimate objective is not the “like”. The end destination is not for someone to follow your page on Twitter or on Google+. It is not for your employees to fill out their profile Read more »
7 Stages of the Content HourglassThis content from: Duct Tape Marketing The need to produce content in marketing has grown so foundational that you can’t really get through a day without hearing about it, reading about it and perhaps stressing out about it. Marketers are beginning to think and act more like publishers and are [...]
Whether we want to or not it is expected entrepreneurs have writing on their to-do list, either online or in print from 140 characters to full length articles. We make time on our schedule, chose a topic, type away and fact-check at the end but when it comes to being knowledgeable about the correct format and flow of what we write, this is an area of our business which often receives
Whether we want to or not it is expected entrepreneurs have writing on their to-do list, either online or in print from 140 characters to full length articles. We make time on our schedule, chose a topic, type away and fact-check at the end but when it comes to being knowledgeable about the correct format and flow of what we write, this is an area of our business which often receives
